Blog

How Apple missed an opportunity to tell a better story

Jun 6, 2019 | Marketing, Strategy

Apple just launched a monitor costing $4,999 with an OPTIONAL stand at $999 😱

Yep! $999 just for a monitor stand, which you have to buy separately.

My Only Career Plan

Apr 29, 2019 | Personal, Strategy

Phase One: Listening to the call for adventure
Birthdays are a funny thing.
Why should we make a big fuss because we’re turning a year older?
Isn’t it just another day in the year with nothing special about it?

State of Social 2019

Jan 25, 2019 | Social Media, Strategy

Imagine you are an amazing Social Media Marketer! You are in charge of a brand (or manage multiple clients), you have a perfect content plan, you know exactly what to post, when to post, how to post and where to post, you have perfect control of your budget and you can report exactly what’s working and what’s not giving return.

24 books I read last year and the ones you should be reading in 2019

Jan 21, 2019 | Books

It’s inspiring to see how the daily, automatic and almost insignificant habits shape who we are. I had read 1 book in 2016, then 20 books in 2017 and now 24 books in 2018! This reading habit transformed my thinking. “In my...