In the coming few years the real important skill to have will be knowing how to define Strategy (and deal with people?). Most other things will be automated and commoditised.

Writing, coding, ads, designing … all will have very good software alternatives.

Of course we’ll still have engineers, designers, copywriters etc but then it becomes a choice of whether the problem can be better solved by a human vs AI. And the value and cost of each.

It will be an interesting 2-5years! ✌️