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Google – year in search 2020

The most human trait is to want to know why. And we have been asking "why??" more than ever before in this tough year for us and our planet. If you're reading this you should be grateful at least for survival all 67 months of 2020. but many have suffered severe...

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Understanding your web designer

Understanding your web designer

It's time to speak like a pro! As a founder and marketer you have to wear many hats and understand what everyone is saying and be on the same page. Here's an initial list of terms to keep in mind to understand your designer friend 😅 What other terms should be...

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On keeping happy customers

You spend half your budget on acquiring customers but to be successful you need to keep them... and keep them happy Happy customers will spend more each month and will keep buying from you If they are upset, or not seeing value, they'll cancel, quickly. One way to...

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Focusing on traffic instead of conversion

Conversion matters. But improving 5% of nothing is still... NOTHING! 🤯 For that very reason many times you should be focusing on traffic instead of conversions. Sometimes founders get me in to solve a conversion issue."We need signups", they say... "What's...

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